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Let’s face it…sales is one of the toughest jobs of being a retailer.

This is especially true if you are the only one running the business, and the thought of “sales” feels very unnatural and uncomfortable for you.

Many entrepreneurs don’t like the idea of “selling” to their customers, and if you are one of them, then you don’t have any other choice but to get over it and start embracing it as part of your career.

There are a few possible reasons why many retailers detest or avoid the idea of selling.

Many entrepreneurs don’t want to be associated with the word “salesman” as it stirs up negative connotation for most people.

Others simply lack the confidence to convince people to buy what they’re offering, while some detest sales because they don’t want to deal with the pain that comes with rejection.

Regardless, you can overcome any and all of these by changing your mindset and equipping yourself with skills that will increase your chances of closing more sales.

To help you out, we compiled in this infographic some tips that will help you overcome aversion when selling.


5 ways to avoid aversion when selling